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A. SMITH — STUDIO
SELECTED WORK — 2021 / 2024

Alexander
Smith

PRACTICE

Independent design engineer.
Brand systems and product interfaces
for ambitious teams.

APPROACH

Slower than expected.
Quieter than expected.
Closer to the work than expected.

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Work

Four projects. Each one shipped, used in production, and built with the same small set of people. Tap to read.

On craft,
and the
weight of silence.

The work I'm proudest of doesn't announce itself. It loads quickly, reads cleanly, and gets out of the way. The half-second of stillness before an impact carries more weight than the impact itself. Restraint, properly engineered, reads as confidence — and confidence is what the best brands buy when they hire people like me.

Taking on two projects
for Q2 / 2024.

alex@studio.work
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